Telling A User Story

Telling a great user story means building a heart connection between your customer and the team building your products.  Heart connection means building empathy.  Something that connects you with the emotion that the user is experiencing.  Helping the team understand the pain.  The team should feel the customer’s frustration or joy just a little bit.

You know you have a good user story when the developers keep talking about it.  When they come back the next day with different (usually better) ideas on how to solve the pain.

Author: Jay Fisher

I'm a product guy focused on building great consumer experiences. Gathering quick feedback and building internal consensus by iteratively improving on minimally viable products. My background is in consumer products and finance, I greatly enjoy tackling the challenges involved in financial services and technical product management I love making new professional acquaintances. Reach out (public@jayfisher.info) if you want to talk technology, business, product management, or agile. View all posts by Jay Fisher